Cash App vs. Unchained: The largest US bitcoin on-ramp, custodial throughout.
About Cash App
Cash App is a financial services product operated by Block, Inc., launched in 2013 and expanded to support bitcoin buying and selling in 2018. With 57 million monthly active users, it is the single largest bitcoin on-ramp in the US by reach. Cash App is custodial: Block holds all client bitcoin keys, and operates on a 1:1 full-reserve basis without lending client bitcoin. Block received combined enforcement actions exceeding $120M in 2025 for prior anti-money-laundering compliance failures.
Who each is for
Cash App is for
US clients who want a familiar phone-app experience for buying small amounts of bitcoin, sending Cash App payments, and using bitcoin in everyday consumer flows.
Unchained is for
Holders who want the structural protection of holding their own keys on a meaningful bitcoin position, outside the consumer app ecosystem.
Common questions
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About this guide
These comparisons are maintained by Unchained. We have tried to represent every service accurately and fairly, and where another service does something well that Unchained does not, we say so. Unchained appears as the reference point throughout because every page is built around a single question: how does this service differ from Unchained? That framing is why Unchained is more prominently featured, not because we consider it the default right answer for every reader.